The Congress Party’s recent social media advertisement related to the Bihar elections shows a buffalo getting on a motorcycle and driving off, with the caption, “A buffalo can ride off on a motorbike, but the BJP cannot come to power in Bihar on its own.” Many non-Biharis seem to think that Bihar is a ‘Bharatiya Janata Party state’, lumping it together with the Hindi-speaking so-called ‘cow belt’ states. But in fact, the BJP has never formed a government in Bihar on its own, and has not even been the party with the largest share of seats in the legislative assembly, even though it has elected high numbers of BJP candidates in the parliamentary elections. So, why does Bihar persist in remaining an unconquered frontier for the BJP?